It's not easy to switch mentality to Agile Growth Marketing, with all the transparency it requires and the consistency it needs in order to bring results.
Agile marketing is a marketing approach that takes inspiration from Agile development and focuses mostly on fast responding to the new opportunities, rapid iteration, testing, testing, testing (we call it "experimentation") and analyzing data and, above all, learning.
Do you know the difference between a successful and unsuccessful business? First, it's product, and then, marketing.
Today’s world is all about smart marketing and being socially active (social selling everybody!).
Growth Hacking is a very popular concept in the business world these days.